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Candidate Re-engagement Email

How do I reach out again to a candidate we nearly hired?

Re-engage past applicants and runner-up candidates with an email that explains why you're back in touch and what's changed. Pick new role, runner-up or pipeline, in English, Arabic or both.

Three re-engagement emails in one

Choose why you're writing. 'A new role fits them' reminds the candidate which job they applied for and introduces the new one. 'They were our runner-up' tells a final-stage candidate it was close and that they were first in mind. 'Building a pipeline' asks permission to share roles before they're advertised. Each version adds an optional 'what's different this time' line and ends with one clear ask.

Silver medallist
A final-stage candidate who narrowly missed an earlier offer.
Talent pipeline
People you keep warm for roles you expect to open.

Before you send

  • Check the candidate's data is still within your retention policy.
  • Look up what happened in the earlier process so your message matches their experience.
  • Don't imply an offer — re-engagement starts a new process.

Keep the conversation going

Plan the next touches with the follow-up sequence template, browse all recruitment email templates, or message them on WhatsApp.

Frequently asked questions

What is a silver medallist candidate?

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The runner-up: someone who reached the final stage for a role but didn't get the offer, often by a narrow margin. They already know your company and you already know they're strong, so they're usually the fastest people to re-engage when a similar role opens.

How do I re-engage past applicants without it feeling cold?

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Be specific about the history (which role, roughly when), say honestly why you're back in touch, and say what's different this time — a new role, a changed salary band, hybrid working. Then make one simple ask. The three versions here (new role, runner-up, pipeline) each do that.

Can I contact people from old applications?

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Only if you still hold their details lawfully. Check your privacy notice and retention policy: if candidates were told their CV would be kept for future roles, re-contacting them is expected; if it should have been deleted, don't use it. UAE and Saudi personal-data laws both apply to candidate data.

When is the 'pipeline' version the right choice?

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When you expect to hire people with this background soon but don't have an open role yet — for example, ahead of a new site, project or budget year. It asks permission to send roles as they open, which keeps the relationship warm without wasting their time on a call.

Every week this role stays open costs you. Post it free today.

Post the job on MenaJobs free in about 2 minutes. We review every post, and once approved it reaches job seekers across the UAE, Saudi Arabia, Qatar, Kuwait, Bahrain and Oman.

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More free HR tools

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Four-touch follow-up sequence for candidates who haven't replied, in English and Arabic.

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Candidate Outreach Email

Cold email to a candidate with subject and follow-up, written for Gulf roles.

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Rejected Candidate Feedback Template

Honest, factual feedback for candidates you turned down, in English or Arabic.

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Recruitment Email Templates

Copy-ready recruiting emails for every stage, from first contact to offer and rejection.

Open tool

See all free hiring tools →

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RE-ENGAGEMENT EMAIL

Subject: A new [New role] (to fill in) role in [City] (to fill in) — thought of you

Hi [Candidate first name] (to fill in),

You applied for our [Role they applied or interviewed for] (to fill in) role [When] (to fill in). We didn't move forward then, but a new [New role] (to fill in) position has opened in [City] (to fill in) that matches your background more closely.

Would you be open to a short call this week to see whether it's a fit? If you've already moved on, I'd love to hear how it's going.

Best regards, [Your name] (to fill in) [Company] (to fill in)

Only re-contact people whose details you still hold lawfully under your data-retention policy.

7 fields still show as [highlighted placeholders] — fill them in or edit after copying.