
RAK Bank
VP and Head of Cross Sell, Business Banking
🇦🇪 UAE, UAE🏢 On-site
Business BankingSales StrategyPortfolio ManagementProduct ManagementData AnalyticsCross-Selling
At a Glance
- Category
- 🏦 Finance & Banking
- Level
- C-Level
- Experience
- 8+ years
- Type
- Full-time
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- Make sure RAK Bank actually reads your resume
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60 seconds. $5.88 one-time.
🏥Medical

RAK Bank
1000-5000 employees
What You'll Be Doing:
Cross-Sell & Upsell Strategy
- Drive cross-sell and upsell initiatives across the Business Banking customer portfolio.
- Develop and execute strategies that increase product penetration and customer wallet share.
- Identify opportunities to deepen customer relationships through effective product positioning and campaign execution.
- Support the achievement of business growth objectives through sales effectiveness initiatives.
Performance Management & Analytics
- Monitor and analyse sales performance, product uptake, and cross-sell conversion metrics.
- Develop and maintain management dashboards to provide actionable insights for business leaders.
- Identify trends, opportunities, and performance gaps, recommending initiatives to improve outcomes.
- Leverage data and analytics to drive informed decision-making and portfolio optimization.
Stakeholder Management
- Partner closely with frontline Business Banking teams to maximize sales opportunities.
- Collaborate with Product, Analytics, Operations, Digital, and Sales teams to drive business priorities.
- Act as a key liaison between Business Banking leadership and frontline sales teams.
- Ensure alignment between strategic objectives and field-level execution.
Business Reviews & Executive Reporting
- Prepare executive presentations, management reports, and business performance reviews.
- Track key initiatives and provide progress updates to senior stakeholders.
- Support leadership forums with meaningful insights and recommendations.
- Translate complex performance data into clear business actions.
Campaign Management & Growth Initiatives
- Monitor campaign effectiveness and recommend enhancements to improve customer acquisition and product adoption.
- Work with stakeholders to deliver targeted growth initiatives and business development campaigns.
- Drive execution excellence across all sales and portfolio growth programs.
- Contribute to increasing portfolio profitability and customer engagement.
What We're Looking For:
Education
- Bachelor's Degree or equivalent qualification.
Experience
- Minimum 8 years of banking experience.
- Experience within Business Banking, SME Banking, Sales Strategy, Portfolio Management, Product Management, or Analytics.
- Proven track record in driving cross-sell, upsell, sales effectiveness, or portfolio growth initiatives.
- Experience preparing senior management presentations, dashboards, and business reviews.
Industry Exposure
- Strong understanding of Business Banking products, customer segments, and sales processes.
- Experience working closely with frontline banking teams and senior stakeholders.
- Strong commercial awareness and revenue growth orientation.
- Exposure to analytics-driven decision making and performance management.
What’s In It For You:
- Competitive, performance-linked compensation.
- Medical coverage for you and your family.
- Comprehensive life insurance.
- Opportunity to work directly with senior business leaders and influence strategic decisions.
- Exposure to enterprise-wide sales and growth initiatives.
- A collaborative environment focused on innovation, performance, and continuous improvement.
- Career growth opportunities within one of the UAE's leading banks.
Skills:
- Business Banking Expertise: Strong understanding of SME and Business Banking products and sales dynamics.
- Commercial Acumen: Ability to identify growth opportunities and drive revenue outcomes.
- Analytics & Reporting: Advanced dashboarding, data analysis, and performance reporting capabilities.
- Stakeholder Management: Strong influencing and relationship-building skills across multiple business functions.
- Strategic Thinking: Ability to translate business objectives into actionable initiatives.
- Communication & Presentation: Excellent written, verbal, and executive presentation skills.
- Execution Excellence: Proven ability to drive initiatives and deliver measurable results.
Requirements
- •Bachelor's Degree or equivalent qualification
- •Minimum 8 years of banking experience
- •Experience in Business Banking, SME Banking, Sales Strategy, Portfolio Management, Product Management, or Analytics
- •Proven track record in driving cross-sell, upsell, sales effectiveness, or portfolio growth
- •Experience preparing senior management presentations, dashboards, and business reviews
- •Strong understanding of Business Banking products and customer segments
- •Strong commercial awareness and revenue growth orientation
- •Exposure to analytics-driven decision making
Responsibilities
- •Drive cross-sell and upsell initiatives across the Business Banking customer portfolio
- •Develop and execute strategies to increase product penetration and customer wallet share
- •Monitor and analyse sales performance, product uptake, and cross-sell conversion metrics
- •Develop and maintain management dashboards to provide actionable insights
- •Partner with frontline Business Banking teams to maximize sales opportunities
- •Collaborate with Product, Analytics, Operations, Digital, and Sales teams
- •Prepare executive presentations, management reports, and business performance reviews
- •Monitor campaign effectiveness and recommend enhancements for customer acquisition
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Get Noticed
- Make sure RAK Bank actually reads your resume
- Get AI-rewritten bullet points
- Download Gulf-ready CV
60 seconds. $5.88 one-time.
Benefits Package
🏠Housing
✈️Flights
🏥Medical
🎓Education
🚗Transport
💰Gratuity
🎯Bonus
📦Relocation
GCC Info
Company

RAK Bank
1000-5000 employees
RAK Bank is a leading public joint stock bank headquartered in Ras Al Khaimah, UAE. It offers a comprehensive range of retail, corporate, and investment banking solutions across the UAE.
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