Associate Director - IT BRM

Job Purpose

The Senior Manager – Motorsport Technology Business Partner serves as the strategic IT lead for Qiddiya's Motorsport portfolio, acting as the primary liaison between business leadership and technology teams. The role is responsible for driving technology demand management, portfolio governance, roadmap development, and operational readiness across Motorsport assets, ensuring technology investments align with business objectives, asset strategies, and operational requirements.

Key Responsibilities

• Business Strategy & Relationship Management
• Act as the primary IT relationship owner for Motorsport business leadership.
• Translate business strategy into technology roadmaps.
• Build trusted relationships with asset executives, operators, consultants, and delivery partners.
• Ensure technology decisions support business outcomes and operational objectives.
• Facilitate strategic planning sessions and executive alignment.
• Demand Management & Portfolio Governance
• Own the Motorsport demand intake process.
• Evaluate, prioritize, and govern business requests.
• Lead capability mapping and solution assessment activities.
• Technology Strategy & Roadmap
• Develop multi-year Motorsport technology roadmaps.
• Ensure alignment with enterprise architecture and cybersecurity requirements.
• Identify opportunities for platform reuse, standardization, and innovation.
• Drive emerging technology adoption in:
• Smart venues
• Race operations
• Fan engagement
• Digital ticketing
• Sports analytics
• IoT and operational technology systems
• Motorsport assets are identified as high-capex, high-integration environments requiring strategic roadmap ownership.
• Asset IT Readiness & Operational Readiness
• Lead IT readiness assessments for new Motorsport assets.
• Define technology mobilization plans.
• Coordinate technology requirements with operators and business users.
• Ensure technology readiness before asset opening and major events.
• Track dependencies across supporting facilities and core assets. Motorsport-Specific Scope and Keywords

The role should oversee technology demand and readiness for Motorsport-related assets such as:

• Motorsport Park
• Speed Park
• Race Tracks
• Visitor & Fan Experience Systems
• Ticketing Platforms
• Broadcast & Media Infrastructure
• Venue Operations Systems
• Security Command Centers
• Smart Venue & IoT Platforms
• Parking and Mobility Systems
• Operational Technology (OT) integrationsThe Motorsport domain is specifically characterized as a high-integration environment with significant stakeholder engagement and roadmap ownership requirements For Qiddiya's Motorsport portfolio, this role is best positioned as the single strategic owner for Motorsport technology demand, roadmap, readiness, and executive engagement, while delivery execution remains with PMO, Architecture, Cybersecurity, Data, Infrastructure, and project delivery teams.

Education: Bachelor's degree in Information Technology, Computer Science, Information Systems, Engineering, Business Technology Management, or a related field; Master's degree (MBA or equivalent) preferred.

Experience: 10+ years of progressive experience in Information Technology, Digital Transformation, Technology Strategy, or Business Relationship Management, including at least 5 years in a leadership role managing technology portfolios, strategic roadmaps, and executive stakeholder engagement within complex, large-scale environments.