FAB Bank
VP, Head of Marketing & Communication (Asset Management)
🇦🇪 Abu Dhabi, UAE🏢 On-site
Asset ManagementBrand ManagementDigital MarketingCampaign ManagementStakeholder ManagementCMAADGM
At a Glance
- Category
- 📢 Marketing & Sales
- Level
- C-Level
- Experience
- 5-10 years
- Type
- Full-time
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Job Purpose:
- Lead the execution of marketing and communication initiatives to support FAB Asset Management’s retail and institutional sales objectives
- Enhance brand visibility and awareness through consistent messaging, campaign management, and digital presence in alignment with Group brand standards
- Coordinate product marketing, collateral development, and client communication, ensuring alignment with investment and distribution teams
- Support events, campaigns, and promotional initiatives that position FAB AM as a leading regional asset manager and trusted investment partner
- Live and demonstrate the FAB AM valuesKey Accountabilities:
- Strong understanding of marketing principles, digital channels, and financial communication
- Ability to translate complex investment concepts into clear and engaging marketing content
- Strong stakeholder management and coordination skills across internal teams and external vendors
- Excellent communication, writing, and presentation skills with attention to brand and compliance standards
- Ensure marketing materials and client communications comply with CMA and ADGM regulatory requirements
- Liaise with Group Corporate Communications and Legal for brand alignment and content approvals
- Maintain marketing budget tracking and ensure efficient use of resources
- Support internal communication initiatives to strengthen FAB AM’s identity and culture
- Contribute to periodic management reports and dashboards summarizing marketing activityQualifications & Experience:
- Marketing campaign execution
- Product and brand communication
- Marketing materials and collateral
- Digital and social media activities
- Events and sponsorships
- 5-10 Years of Experience
Requirements
- •5-10 Years of Experience
- •Strong understanding of marketing principles and digital channels
- •Ability to translate complex investment concepts into engaging content
- •Strong stakeholder management and coordination skills
- •Excellent communication, writing, and presentation skills
- •Knowledge of CMA and ADGM regulatory requirements
- •Experience in marketing campaign execution
- •Experience in product and brand communication
Responsibilities
- •Lead execution of marketing and communication initiatives
- •Enhance brand visibility and awareness through consistent messaging
- •Coordinate product marketing, collateral development, and client communication
- •Support events, campaigns, and promotional initiatives
- •Ensure marketing materials comply with CMA and ADGM regulatory requirements
- •Liaise with Group Corporate Communications and Legal for brand alignment
- •Maintain marketing budget tracking and resource efficiency
- •Support internal communication initiatives and contribute to management reports
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GCC Info
Company
FAB Bank
5000+ employees
FAB Bank (First Abu Dhabi Bank) is the UAE's largest bank and one of the world's largest and safest financial institutions. It offers a wide array of financial services.