
Senior Advisor - Customer Service & Retail Transformation
At a Glance
- Category
- π’ Marketing & Sales
- Level
- Senior
- Type
- Contract
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On behalf of our client, we are seeking a Senior Advisor to be embedded on-site in Riyadh, reporting directly to the Senior Vice President of Retail. This is a hands-on advisory role for a former senior executive or consultant who has led or advised on large-scale customer operations, ideally within energy, utilities, telecom, or a comparable high-volume, regulated business and who can bring immediate credibility and practical expertise to a newly formed leadership team.
The successful candidate will provide strategic and operational guidance on building a customer-centric Retail organization from the ground up: shaping the target operating model, strengthening service delivery across front-office, back-office, and regional teams, and supporting the transformation agenda through digital migration, CRM and systems integration.
What Youβll Do
β Advise the SVP Retail - Serve as a trusted senior advisor to the Senior Vice President of Retail, providing strategic and operational counsel as the function is stood up.
β Shape the Target Operating Model - Support the design of a customer-centric operating model across front-office, back-office, and regional teams.
β Strengthen Customer Operations - Provide expert guidance on customer service, onboarding, payments, collections, complaints management, and digital channels.
β Drive Transformation - Support delivery of large-scale transformation initiatives, including digital migration, CRM, systems integration, and business separation activities.
β Embed Governance & Controls - Help establish SLAs, governance structures, handoffs, escalation paths, KPIs, and service quality controls.
β Bring External Best Practice - Share lessons learned and leading practices from prior large-scale customer operations leadership roles.
β Support Organizational Readiness - Contribute to change management, stakeholder alignment, and capability building within the new Retail function.
β Former senior executive (C-suite or direct report to C-suite) or consultant with large-scale customer operations experience, ideally from energy, utilities, or another industry with comparable high-volume, regulated operations.
β Strong background in customer service, onboarding, payments, collections, complaints management, and digital customer channels.
β Demonstrated experience designing and implementing customer-centric operating models spanning front-office, back-office, and regional/field teams.
β Proven track record leading large-scale transformation programs, including digital migration, CRM implementation, systems integration, and business separation (unbundling or carve-out experience is a strong plus).
β Strong understanding of SLAs, governance frameworks, handoffs, escalation management, KPIs, and service quality controls.
β Comfortable operating as a trusted advisor to senior executive leadership within a newly established function.
Youβre Our Match If You Have
β Senior executive experience leading large-scale customer operations, ideally in energy, utilities, or a comparable regulated, consumer-facing industry.
β A track record of building or transforming customer-centric organizations from the ground up.
β Deep expertise across the customer journey - service, onboarding, payments, collections, complaints, and digital engagement.
β Experience advising or operating at senior leadership level, with the gravitas to engage credibly with a Senior Vice President and their leadership team.
β The flexibility and willingness to relocate to Riyadh on a full-time, on-site basis for a minimum of six months.
Bonus Points If You Have Experience With
β Business separation, carve-out, or unbundling programs in a regulated utility or similar sector.
β Retail operations specifically within the energy/utilities sector.
β Large-scale CRM or digital customer platform implementations.
β Advising government-linked or newly formed entities during organizational stand-up.
β Working across the GCC.
Requirements
- β’Former senior executive (C-suite or direct report to C-suite) or consultant
- β’Experience leading large-scale customer operations
- β’Experience in energy, utilities, telecom, or comparable high-volume regulated industries
- β’Strong background in customer service, onboarding, payments, collections, and complaints management
- β’Experience designing and implementing customer-centric operating models
- β’Proven track record leading large-scale transformation programs
- β’Understanding of SLAs, governance frameworks, handoffs, and escalation management
- β’Experience with digital migration, CRM implementation, and systems integration
Nice to Have
- β’Business separation (unbundling or carve-out experience)
Responsibilities
- β’Advise the SVP Retail on strategic and operational counsel
- β’Shape the target operating model across front-office, back-office, and regional teams
- β’Provide expert guidance on customer service, onboarding, payments, collections, and complaints
- β’Drive large-scale transformation initiatives including digital migration and CRM integration
- β’Embed governance controls, SLAs, and service quality controls
- β’Share external best practices from prior large-scale leadership roles
- β’Support organizational readiness, change management, and stakeholder alignment
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Brainlake Advertising LLC offers advertising and marketing services to help businesses promote their brands. They work with clients to develop and execute marketing strategies.

