Digital Marketing Manager
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AHS, a leading real estate company, is seeking an innovative and experienced Digital Marketing Manager to join our team. As the Digital Marketing Manager, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness, engage target audiences, and generate leads. This is a dynamic role that requires a strong understanding of digital marketing channels, excellent analytical skills, and a passion for staying ahead of industry trends.
Responsibilities
⢠Key Responsibilities & Duties
⢠Develop and execute comprehensive digital marketing strategies aligned with brand positioning and sales objectives
⢠Manage and optimize high-budget paid media campaigns across Meta, Google, YouTube, programmatic, and international platforms
⢠Oversee performance marketing funnels from awareness to conversion, ensuring measurable ROI
⢠Collaborate with creative, content, and sales teams to align campaigns with launch timelines and project milestones
⢠Monitor campaign KPIs including CPL, CPA, ROAS, engagement rates, and lead quality
⢠Lead website optimization initiatives including landing pages, UX flow, and conversion rate improvements
⢠Coordinate with external agencies, media buyers, and technology partners when required
⢠Prepare performance reports and strategic insights for executive leadership
⢠Ensure brand consistency, regulatory compliance, and alignment with Dubai real estate marketing standardsRequirements
⢠Qualifications & Experience
⢠Bachelorās degree in Marketing, Business Administration, or related field; Masterās degree is a plus
⢠Minimum 7ā10 years of experience in digital marketing, with proven leadership experience
⢠Strong background in ultra-luxury real estate, property development, or premium lifestyle brands
⢠Demonstrated experience managing high-value campaigns targeting international investors and HNWIs
⢠Advanced knowledge of paid media platforms, analytics tools, and marketing automation systems
⢠Exceptional command of English; Arabic is a strong advantage
⢠Ability to work full-time on-site in Dubai and lead cross-functional collaboration
⢠Technical & Professional Skills
⢠Strategic digital planning and budget management
⢠Performance marketing and funnel optimization
⢠Advanced analytics and reporting (Google Analytics, dashboards, CRM integration)
⢠Luxury brand positioning and audience segmentation
⢠Strong leadership and stakeholder communication skills
⢠Ability to operate in high-pressure launch environments
⢠This role is instrumental in driving qualified demand, strengthening global brand
Requirements
- ā¢Bachelorās degree in Marketing, Business Administration, or related field
- ā¢7ā10 years of experience in digital marketing
- ā¢Proven leadership experience
- ā¢Strong background in ultra-luxury real estate, property development, or premium lifestyle brands
- ā¢Demonstrated experience managing high-value campaigns targeting international investors and HNWIs
- ā¢Advanced knowledge of paid media platforms, analytics tools, and marketing automation systems
- ā¢Exceptional command of English; Arabic is a strong advantage
Nice to Have
- ā¢Masterās degree is a plus
- ā¢Arabic language proficiency
Responsibilities
- ā¢Develop and execute comprehensive digital marketing strategies
- ā¢Manage and optimize high-budget paid media campaigns
- ā¢Oversee performance marketing funnels from awareness to conversion
- ā¢Collaborate with creative, content, and sales teams
- ā¢Monitor campaign KPIs
- ā¢Lead website optimization initiatives
- ā¢Coordinate with external agencies, media buyers, and technology partners
- ā¢Prepare performance reports and strategic insights
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