Store Manager – Beauty & Cosmetics

Key Responsibilities

1. Store Operations & Customer Experience Excellence

• Deliver a premium and immersive beauty experience aligned with brand identity and service philosophy.
• Oversee daily store operations including opening/closing procedures, visual execution, hygiene, tester standards, and overall operational readiness.
• Resolve customer concerns effectively to ensure high satisfaction, loyalty, and retention.
• Ensure compliance with SOPs, safety, hygiene standards, and luxury retail operational protocols.

2. Sales Performance, KPIs & Commercial Delivery

• Drive store KPIs including sales targets, conversion rate, UPT (Units per Transaction), ATV (Average Transaction Value), and customer retention.
• Monitor product performance, bestsellers, stock availability, and category trends to optimize sales.
• Execute in-store promotions, activations, GWPs, product launches, and sampling initiatives in coordination with marketing and merchandising teams.
• Analyze sales reports (daily/weekly) and implement action plans to improve performance.

3. Team Leadership, Training & Talent Development

• Lead, coach, and motivate a team of Beauty Advisors, Makeup Artists, Skincare Specialists, and Supervisors.
• Conduct regular performance reviews, coaching sessions, and training programs.
• Ensure team readiness on new product launches, beauty rituals, brand storytelling, and consultation techniques.
• Foster a positive, inclusive, and high-performance culture aligned with luxury retail standards.

4. Inventory Control, Visual Merchandising & Store Standards

• Manage inventory including stock levels, replenishment, shrinkage control, and expiry management (FIFO/FEFO).
• Ensure visual merchandising standards, planogram compliance, and tester hygiene align with brand guidelines.
• Coordinate with supply chain teams to ensure timely stock availability.
• Maintain accuracy in cash handling, audits, documentation, and system processes.

Qualifications & Skils

• Bachelor’s degree in Business Administration, Retail Management, or related field (preferred).
• 4–7 years of experience in beauty, cosmetics, skincare, or luxury retail, with at least 2 years in a leadership role.
• Strong knowledge of premium beauty products, consultation techniques, and customer experience standards.
• Proven ability to drive KPIs and lead high-performing teams.
• Strong analytical and commercial acumen with data-driven decision-making ability.
• Excellent communication, leadership, coaching, and problem-solving skills.
• Professional grooming and presentation aligned with luxury retail environments.
• Ability to manage fast-paced operations, multiple product launches, and high customer traffic.
• We are seeking candidates with a strong background in premium cosmetics and beauty brands, with a focus on delivering a refined and personalized customer experience aligned with luxury beauty standards.