Vodafone Qatar
Mid Value Segment Senior Manager
🇶🇦 Doha, Qatar🏢 On-site
Marketing RoadmapGo-to-MarketCustomer RetentionNPSProduct PortfolioData AnalyticsATLBTL
At a Glance
- Category
- 📢 Marketing & Sales
- Level
- Senior
- Type
- Full-time
Stop — Check First
- Check your resume before Vodafone Qatar rejects it
- Get AI-rewritten bullet points
- Download Gulf-ready CV
60 seconds. $5.88 one-time.
- Lead on delivery of the marketing roadmap with impeccable go to market execution involving cross-functional teams. With rigorous commercial understanding of acquisition triggers, usage behaviours, revenue & margin of the value seekers base – fully accountable to take necessary immediate actions to utilize an emerging marketing opportunity or clear a foreseen risk.
- Monitor churn trends and drivers of the customer segment, working cross-functionally to design and optimize retention offers, customer engagement initiatives, and proactive save actions.
- Manage and ensure to come up with end-to-end marketing roadmap composed of ATL & BTL campaigns, new portfolios and tariffs, and customer experience differentiators
- Manage performance of the customer segment in specific and the overall consumer business in general using thorough analytical skills and maintaining/creating performance reports and dashboards.
- Responsible for the NPS and satisfaction results of the customer segment – accordingly accountable for designing and implementing plans (short term or long term) to rectify a NPS position if needed.
- Manage Home product portfolio and Lifecyle for Fibre, 5G and 4G products, including proposition design, approvals, GTM implementation, performance monitoring and proposition improvement.
- Provide timely and adequate management reporting to ensure that the core metrics scorecard is visible, and performance is in line. Perform any additional project, task or activities assigned/delegated by the Line Manager.
Requirements
- •Rigorous commercial understanding of acquisition triggers and usage behaviors
- •Ability to monitor churn trends and drivers
- •Thorough analytical skills for performance reporting and dashboards
- •Experience in designing and optimizing retention offers
- •Ability to manage end-to-end marketing roadmaps (ATL/BTL)
Responsibilities
- •Lead delivery of the marketing roadmap with cross-functional teams
- •Take immediate actions to utilize marketing opportunities or mitigate risks
- •Design and optimize customer engagement initiatives and proactive save actions
- •Manage performance of the customer segment and overall consumer business
- •Accountable for NPS and satisfaction results and rectification plans
- •Manage Home product portfolio and Lifecycle for Fibre, 5G, and 4G products
- •Provide timely management reporting on core metrics scorecards
- •Perform additional projects and tasks assigned by the Line Manager
Related Jobs4 similar jobs
Browse Similar
Stop — Check First
- Check your resume before Vodafone Qatar rejects it
- Get AI-rewritten bullet points
- Download Gulf-ready CV
60 seconds. $5.88 one-time.
GCC Info
Company
Vodafone Qatar
1000-5000 employees
Vodafone Qatar provides mobile, fixed-line, and digital services to consumers and businesses. It is a major player in the Qatari telecommunications market.