Marketing Manager – Emerging Markets (Electrophysiology)
Stop — Check First
- Check your resume before Abbott rejects it
- Get AI-rewritten bullet points
- Download Gulf-ready CV
60 seconds. $3.99 one-time.
JOB DESCRIPTION:
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life‑changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.At Abbott, you can do work that matters, grow and learn, care for yourself and your family, be your true self and live a full life. You will have access to:
• Career development with an international company where you can grow the career you dream of
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
• A company recognized as one of the best big companies to work for, and a best place to work for diversity, working mothers, female executives and scientists
•
In Abbott’s Electrophysiology (EP) Division
We are advancing the treatment of cardiac rhythm disorders through innovative technologies and strong clinical partnerships. Our EP business works closely with healthcare professionals to improve patient outcomes through education, evidence‑based solutions and long‑term strategic collaboration across regions.
The Opportunity
The role of Marketing Manager – Emerging Markets (EP), based in Dubai, will lead regional marketing strategy and execution across Emerging Markets, including the Middle East & Africa, Turkey, Central Asia, Central & Eastern Europe, the Balkans, Russia and the Baltics.
This role focuses on driving commercial growth, strengthening Abbott’s competitive positioning, and enhancing sales force effectiveness across the EP portfolio.
What You’ll Work On
• Lead and implement regional marketing strategies and initiatives aligned with Global and EMEA EP priorities
• Partner with EMEA and country teams to develop consistent, high‑impact marketing plans, tools and materials
• Drive customer engagement and education programs, including KOL partnerships and advisory board initiatives
• Support new product launches, pricing strategy and market entry planning across diverse markets
• Conduct in‑depth market and competitive analysis to identify growth opportunities and strengthen positioning
• Enhance sales force effectiveness through analytics, including Power BI and GEM, to guide strategic and tactical planning
• Drive adoption and effective use of analytics tools across country teams to maximize performance and market share
• Ensure compliance with Abbott ethical standards, SOPs, and local regulatory requirements
• Travel extensively across the region (50% )
Qualifications
• Extensive experience and strong knowledge of the Electrophysiology medical device market within the Emerging Markets.
• Broad understanding of the cardiovascular market
• Proven experience leading regional or complex marketing initiatives
• Strong track record of building and maintaining relationships with KOLs
• Experience delivering marketing and educational programs to relevant customer segments
• Strong market analysis, commercial and project management skills
• Experience working with both clinical and non‑clinical stakeholders; tender and commercial analysis experience preferred
• Ability to lead, coach and influence cross‑functional and non‑direct report teams
• Excellent communication skills and ability to operate at all organizational levels
• High ethical standards, strong ownership mindset and ability to manage diverse workloadsThe base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Marketing Support
DIVISION:
EP Electrophysiology
LOCATION:
United Arab Emirates > Dubai : One JLT Jumeirah Lakes Towers, Level 1
ADDITIONAL LOCATIONS:
Poland > Park Postepu : Building B, Russia > Arkhangelsk : Remote, South Africa > Johannesburg : Abbott Place, Türkiye : Icerenkoy Mah. Umut Sok. Ofis Sit. 1 No: 10 -12 kat 6 Atasehir / Istanbul / Turkey
WORK SHIFT:
Standard
TRAVEL:
Yes, 50 % of the Time
MEDICAL SURVEILLANCE:
No
SIGNIFICANT WORK ACTIVITIES:
Not Applicable
Requirements
- •Extensive experience in Electrophysiology medical device market in Emerging Markets
- •Broad understanding of the cardiovascular market
- •Proven experience leading regional or complex marketing initiatives
- •Strong track record of building and maintaining relationships with KOLs
- •Experience delivering marketing and sales force effectiveness strategies
- •Ability to travel extensively (50%)
Nice to Have
- •Experience with Central Asia, Central Eastern Europe, Balkans, Russia, and Baltics markets
Responsibilities
- •Lead and implement regional marketing strategies and initiatives
- •Partner with teams to develop high-impact marketing plans, tools, and materials
- •Drive customer engagement and education programs
- •Support new product launches, pricing strategy, and market entry planning
- •Conduct in-depth market and competitive analysis
- •Enhance sales force effectiveness through analytics (Power BI, GEM)
- •Drive adoption of analytics tools across country teams
- •Ensure compliance with Abbott ethical standards and regulatory requirements
Related Jobs
- Check your resume before Abbott rejects it
- Get AI-rewritten bullet points
- Download Gulf-ready CV
60 seconds. $3.99 one-time.
Abbott is a global healthcare company. They develop and market a wide range of healthcare products, including diagnostics, medical devices, nutritional products, and branded generic pharmaceuticals.
Visit WebsiteView all jobs